Close Up of Vignette:
The Bulova Watch Company
is one of the world’s most well known makers of quality time pieces. Some important dates in the history of the company include:
1875 - Joseph Bulova, a 23-year-old Czech immigrant, opens a small jewelry shop on Maiden Lane in New York City.
1911 - Bulova begins manufacturing and selling boudoir and table clocks as well as fine pocket watches. These pieces are sold in unprecedented numbers.
1919 - During World War I, the convenience of wristwatches (as opposed to pocket watches) is discovered. In 1919 Bulova introduces the first full line of men's jeweled wristwatches.
1923 - The name Bulova Watch Company, Inc. is adopted. Bulova perfects a new concept in the watch industry with total standardization of parts. Every part of a Bulova watch is made with such precision (standardized to the ten thousandth part of an inch) that it is interchangeable with the same part in any other Bulova watch. This revolutionizes the servicing of watches in the industry.
1924 - Bulova unveils the first full line of ladies' watches, including diamond accented pieces.
1926 - Bulova produces the nation's first ever radio spot commercial, "At the tone, its 8 PM, B-U-L-O-V-A Bulova watch time."
1927 - In honor of Charles Lindbergh's transatlantic solo flight from New York to Paris, Bulova ships 5,000 Lone Eagle watches, packaged with pictures of Lindbergh. The supply is sold out within three days. During the next few years Bulova sells nearly 50,000 of these commemorative watches. 1927 is also the year Bulova Watch Company goes public on the American Stock Exchange.
1931 - Bulova conducts the watch industry's first ever million dollar advertising campaign. Throughout the Depression years, Bulova supports retailers by offering Bulova watches to buyers on time-payment plans.
1941 - Continuing its tradition of advertising firsts, Bulova airs the first television commercial: a simple picture of a clock and a map of the United States, with a voice-over proclaiming, "America runs on Bulova time." 1941 also marks the year that the Bulova Board of Directors adopts a resolution to manufacture products for national defense at actual cost. Throughout World War II, having perfected the skill of creating precision timepieces, Arde Bulova, Joseph's son, works with the U.S. government to produce military watches, specialized timepieces, aircraft instruments, critical torpedo mechanisms and fuses.
1956 - Bulova completes negotiations to co-sponsor the Jackie Gleason Show, a one-hour live television show airing Saturday nights from eight to nine o'clock. This is the first time in history that any watch or jewelry allied industry has made a sponsorship commitment of such magnitude.
1960 - NASA asks Bulova to incorporate Accutron into its computers for the space program. Bulova timing mechanisms eventually become an integral part of 46 missions of the U.S. Space Program. Also in 1960, Bulova reintroduces its redeveloped Phototimer clock, improved with updated photographic and electronic technologies. It features an infrared sensing element patterned after those used on heat-seeking missiles. Mounted on the starter's pistol, the Phototimer senses the flash of the gun and starts a timer clock at the same instant that the runners leave their marks.
1961 - Accutron, the first watch to keep time through electronics, is introduced. It is the most spectacular breakthrough in timekeeping since the invention of the wrist watch. This revolutionary timekeeping concept of a watch without springs or escapement is operated by an electronically activated tuning fork. The Accutron watch goes on to become a presidential gift to world leaders and other dignitaries. President Johnson declares it the White House's official "Gift of State."
1967 - Accutron clocks are the only clocks aboard Air Force One.
1969 - An Accutron watch movement is part of the equipment placed on the moon by Apollo 11 astronauts, the first men on the moon. A Bulova timer is placed in the moon's "Sea of Tranquility" to control the transmissions of vital data through the years.Certificate:
Common Stock, issued in the 1990’sPrinter: Security-Columbian Bank Note Company Dimensions:
8” (h) x 12” (w)State: NY-New York Subject Matter: Clocks and Watches Vignette Topic(s): Allegorical Featured
| Nude Subject
| Clock Featured Condition:
Vertical fold lines, punch hole and pen cancels in the signature areas and body, toning and edge faults from age.